Sabeel · Pitch Deck
Hajj & Umrah · TRANSPORT OPERATIONS
Sabeelسبيل
Dynamic route optimization for peak-season pilgrim transport, minute by minute.
neuriya.ai — Sovereign, Arabic-first enterprise AI
Problem
Peak-season transport dispatch reacts to gridlock instead of preventing it
- Buses and shuttles are routed on fixed schedules that don't account for the traffic surges Hajj and Umrah peak days reliably produce.
- Dispatchers see a bottleneck only once vehicles are already stuck in it, with no forecast of where congestion will form minutes out.
- Rerouting thousands of vehicles around a closure or surge currently means calling drivers individually, one at a time, instead of a single dispatch action.
- There's no per-route record of how much time an optimization actually saved, so operators can't tell which interventions are worth repeating.
Solution
Congestion is forecast and routed around before it forms
Product
Sabeel in action
How it works
From first touch to outcome
Ingest live signals
Traffic, road sensors, and GPS from the entire transport fleet feed the routing model continuously.
Predict the bottleneck
The system forecasts congestion at a junction before it fully forms.
Reroute automatically
Affected vehicles are redirected in bulk, with dispatchers able to review or override.
Measure the gain
Every route reports the travel time it saved against its unoptimized baseline.
Market
Sizing the opportunity
- TAM — $1.1B. MENA smart-transport & fleet-routing analytics market
- SAM — $110M. Saudi Hajj & Umrah transport-routing and dispatch technology market
- SOM — $8M. 3-year obtainable share via design-partner transport-operator pilots
Saudi transport authorities move millions of pilgrims across a handful of peak days each season, and Vision 2030's mobility targets tie directly to cutting congestion and turnaround time without adding vehicle fleets.
Business model
How Sabeel makes money
Per-vehicle routing subscription
Recurring fee priced per vehicle enrolled in live routing and rerouting.
Dispatch-platform license
Recurring fee for the dispatcher-facing board and per-route performance reporting.
Implementation & sensor-integration fee
One-time fee to connect traffic feeds, road sensors, and existing GPS hardware.
Revenue streams
Where the revenue actually comes from
Competition
Where we win
Our edge
- Predictive congestion alerts fire 10-15 minutes ahead, not after vehicles are already stuck.
- Bulk rerouting of thousands of vehicles happens in a single dispatch action, not driver by driver.
- Sovereign, in-Kingdom hosting keeps location and routing data for every vehicle within Saudi infrastructure.
- Founding team combines Saudi transport-operations experience with applied-AI and routing engineering.
Traction
Early validation, built for pilot readiness
- Full routing-operations product experience built end-to-end: live multi-source routing, predictive alerts, dispatch board, and per-route performance detail.
- Architecture pre-aligned to PDPL, NDMO Classification, and ISO 27001.
- Actively selecting design-partner transport operators for a first pilot cohort.
Go-to-market
Land on one route corridor, expand to full fleet coverage
- 1Land with 1-2 design-partner transport operators, starting with a single high-congestion route corridor.
- 2Prove travel-time savings and bottleneck-prediction accuracy over a peak-season window.
- 3Expand to full fleet coverage and additional operators through transport-authority relationships.
Team
Built by operators, not just builders
The ask
Raising a seed round to reach first transport-operator pilots
We're raising to fund routing-model tuning against real peak-season traffic data, sensor and GPS integration work, and the core team through first-revenue pilot deployments.