Jumruk · Pitch Deck
Logistics · HS CLASSIFICATION
Jumrukجمرك
HS classification backed by ZATCA rulings, with every duty-saving FTA applied automatically.
neuriya.ai — Sovereign, Arabic-first enterprise AI
Problem
Misclassified shipment lines cost more in overpaid duty than the classification effort ever saves
- Customs clerks classify each shipment line manually against the tariff schedule, with no systematic reference to how ZATCA has ruled on similar products before.
- Matching a product description to the correct GCC tariff chapter and heading is done by manual lookup, and it's easy to land on a code that's close but not the most specific applicable one.
- Preferential duty treatment under GCC, Pan-Arab, or other free trade agreements is often missed entirely because checking eligibility for every applicable FTA on every shipment isn't practical by hand.
- When more than one classification is arguably valid, the choice is made ad hoc, sometimes leaving a legally available lower-duty option on the table.
Solution
The right code and the lowest legal duty, found together, not separately
Product
Jumruk in action
How it works
From first touch to outcome
Classify
Each shipment line is matched against the GCC tariff schedule and relevant ZATCA rulings.
Optimize
Applicable FTA preferences are checked, and the lowest defensible duty path is surfaced.
Escalate
Low-confidence lines are routed to a customs specialist for review before filing.
File
The confirmed classification and duty rate flow straight into the customs declaration.
Market
Sizing the opportunity
- TAM — $800M. MENA customs classification & duty-optimization software market
- SAM — $85M. Saudi HS classification and FTA duty-optimization software
- SOM — $6M. 3-year obtainable share via design-partner forwarders and importers
Growing non-oil import and export volume under Vision 2030, alongside an expanding set of GCC and Pan-Arab trade agreements, means more Saudi shipments qualify for preferential duty treatment than are actually claiming it today.
Business model
How Jumruk makes money
Per-shipment classification fee
Priced per shipment line classified and duty-optimized through the platform.
Specialist-review subscription tier
A recurring fee covering access to the confidence-scored escalation workflow and specialist sign-off queue.
Implementation & ruling-corpus setup fee
One-time fee to configure the ZATCA rulings retrieval pipeline against a forwarder's or importer's product catalog.
Revenue streams
Where the revenue actually comes from
Competition
Where we win
Our edge
- Every classification is grounded in retrieved prior ZATCA rulings, not a generic global tariff database with no local precedent.
- FTA duty optimization runs automatically on every shipment, rather than only when someone remembers to check eligibility.
- Confidence-scored escalation means only genuinely uncertain lines reach a customs specialist, not every line.
- Founding team combines Saudi customs and trade-operations experience with hands-on AI engineering.
Traction
Early validation, built for pilot readiness
- Full classification product experience designed and built end-to-end: tariff matching, FTA duty optimization, specialist escalation, and audit trail.
- Architecture pre-aligned to ZATCA Phase 2, FASAH, PDPL, and ISO 27001.
- Actively selecting design-partner freight forwarders and importers for a first pilot cohort.
Go-to-market
Land on duty savings, expand across the customer's full shipment volume
- 1Land with 2-3 design-partner forwarders or importers willing to run classification against their existing shipment history.
- 2Prove classification accuracy and identified duty savings against their current manual process over a pilot quarter.
- 3Expand to cover full ongoing shipment volume once savings and accuracy gains are demonstrated.
Team
Built by operators, not just builders
The ask
Raising a seed round to reach first customs-classification pilots
We're raising to fund the ZATCA rulings retrieval pipeline, FTA duty-optimization logic, and the core engineering team through first-revenue.