المدن الذكية· SMART CITY

Baladiبلدي

A bilingual conversational assistant for permits, complaints, services, and wayfinding.

A citizen-facing assistant that handles permit renewals, service requests, and complaints conversationally — in Arabic or English — instead of routing every request through a call center or a form.

المدينة التي تسمع مواطنها تخدمه أفضل

“A city that listens to its citizens serves them better.”

What Baladi does

Bilingual by default

Citizens ask in Arabic or English and get the same quality of answer either way.

End-to-end service requests

Permit renewals and complaints submit and track without a separate portal login.

Status tracking built in

Every request shows live status, not a reference number and silence.

Wayfinding and information

Directions, hours, and requirements for any municipal service, answered directly.

Escalation to staff

Anything the assistant can’t resolve routes to a human with full context attached.

Sovereign hosting

Citizen data and conversations stay in-Kingdom, PDPL-aligned.

See Baladi in action

An early UX walkthrough of the product, designed bilingually from day one.

1Welcome screen — neuriya Baladi

Welcome

2Service conversation screen — neuriya Baladi

Service conversation

3My requests screen — neuriya Baladi

My requests

← Swipe to see more screens →

How it works

01

Ask

A citizen describes what they need in their own words, any time of day.

02

Resolve

Routine requests — renewals, reports, questions — resolve without a portal or a call.

03

Track

Every request shows live status until it’s closed.

04

Escalate

Complex cases hand off to municipal staff with the full conversation attached.

Vision 2030 alignedPDPLNDMO Classification

Give every citizen a direct line to city services

We're selecting design-partner municipalities for the first pilot cohort. Book a briefing to see the product and discuss fit.

Request a Pilot