Haris Al-Madina · Pitch Deck
Smart City
Haris Al-Madinaحارس المدينة
Managed detection and response tuned to the urban threat surface.
neuriya.ai — Sovereign, Arabic-first enterprise AI
Problem
Municipal lighting, water, and traffic networks are watched by security tools built for office IT
- Municipal OT and IoT systems — lighting, water, traffic — run on generic IT security tooling that doesn't understand their protocols, so real anomalies blend into noise.
- An anomaly in one utility network isn't checked against traffic or lighting systems, so a coordinated multi-system attack can look like isolated noise until it's too late.
- Patch backlogs across urban systems are tracked by age or schedule, not by actual exposure, so the highest-risk systems don't get prioritized.
- When an incident does hit, relevant municipal departments typically find out by phone call or manual escalation, not automatic notification, delaying a multi-agency response.
Solution
Detection and response tuned to what a city actually runs
Product
Haris Al-Madina in action
How it works
From first touch to outcome
Inventory
Every connected urban system is catalogued and risk-scored.
Monitor
Detection tuned to each system type watches continuously for anomalies.
Respond
System-specific playbooks guide the response team through containment.
Patch
Overdue systems are prioritized by exposure, not by a static schedule.
Market
Sizing the opportunity
- TAM — $1.3B. GCC OT & critical-infrastructure cybersecurity market
- SAM — $150M. Saudi municipal & smart-city OT security services
- SOM — $11M. 3-year obtainable share via design-partner municipalities and utility operators
NCA's Essential Cybersecurity Controls extend explicitly to operational technology and critical infrastructure, and as Saudi municipalities connect more lighting, water, and traffic systems to the network, generic IT-focused security services don't cover the resulting OT attack surface.
Business model
How Haris Al-Madina makes money
Per-system / per-endpoint MDR subscription
Recurring fee tiered by the number of monitored urban systems.
Managed SOC retainer
Recurring fee for base monitoring and response coverage from the in-Kingdom SOC.
Onboarding & system inventory fee
One-time fee to catalogue and risk-score every connected urban system at kickoff.
Revenue streams
Where the revenue actually comes from
Competition
Where we win
Our edge
- Detection built for urban-system protocols — lighting, water, traffic — not adapted from corporate IT security rules.
- Cross-system correlation catches coordinated attacks a single-utility view would miss.
- Sovereign SOC — monitoring and response run from an in-Kingdom SOC, NCA ECC-2- and PDPL-aligned.
- Founding team combines Saudi critical-infrastructure operations experience with security engineering and MDR delivery.
Traction
Early validation, built for pilot readiness
- Full urban-security product experience designed and built end-to-end: asset inventory, detection dashboard, incident playbooks, multi-agency alerting.
- Architecture pre-aligned to NCA ECC-2 and PDPL.
- Actively selecting design-partner municipalities for a first pilot cohort.
Go-to-market
Land on a defined system set, expand across utility networks
- 1Land with 1-2 design-partner municipalities, starting with a defined set of urban systems such as traffic and lighting networks.
- 2Prove detection coverage and response-time gains over a pilot quarter, then expand to water and additional utility networks.
- 3Expand via NCA-aligned municipal and utility-operator relationships to additional cities.
Team
Built by operators, not just builders
The ask
Raising a seed round to reach first municipal pilots
We're raising to fund urban-system detection-model hardening, SOC playbook development, and the core security team through first-revenue pilot deployments.