Dalil · Pitch Deck
Hajj & Umrah · PILGRIM INFORMATION SERVICES
Dalilدليل
Voice-and-touch AI kiosks answering pilgrims in 20+ languages, online or off.
neuriya.ai — Sovereign, Arabic-first enterprise AI
Problem
Pilgrims asking for help in their own language mostly can't
- Airport, transport-hub, and Haram-vicinity staff can field questions in a handful of languages, leaving pilgrims speaking the other languages common to Hajj and Umrah to guess or wait for a translator.
- Network congestion during peak crowd periods routinely takes app-based help offline exactly when the most pilgrims need it.
- A lost or distressed pilgrim has to find and explain their situation to a person before reaching security or medical help, losing time in an emergency.
- Wayfinding to the nearest gate, restroom, wudu point, or medical station relies on static signage that doesn't reflect current crowd or closure conditions.
Solution
A multilingual guide that keeps working when the network doesn't
Product
Dalil in action
How it works
From first touch to outcome
Approach and ask
A pilgrim speaks or taps a question in their own language at any kiosk.
Get a grounded answer
The kiosk answers from verified operational data — prayer times, transport, wayfinding, services.
Route to help if needed
Emergency or lost-pilgrim situations connect directly to the nearest security or medical team.
Keep working offline
Core answers stay available even when the network is congested during peak hours.
Market
Sizing the opportunity
- TAM — $540M. Global public-sector multilingual kiosk & self-service market
- SAM — $60M. Saudi Hajj & Umrah pilgrim-facing kiosk and information-services market
- SOM — $5M. 3-year obtainable share via design-partner facility-authority pilots
Saudi facility authorities are under Vision 2030 pressure to serve a rising, increasingly diverse pilgrim population without a proportional increase in multilingual staff, making kiosk-based self-service a direct cost and capacity answer.
Business model
How Dalil makes money
Per-kiosk software license
Recurring fee per deployed kiosk, covering the language engine, content updates, and remote monitoring.
Facility deployment fee
One-time fee per site to install, calibrate, and connect kiosks to local wayfinding and emergency-routing data.
Dialect & language expansion tier
Additional regional dialect and language coverage priced as an add-on beyond the base 20-language set.
Revenue streams
Where the revenue actually comes from
Competition
Where we win
Our edge
- Offline-first design keeps core answers working during exactly the network congestion that peak crowds cause.
- Regional dialect coverage across 20+ languages, not just each language's standard form.
- Sovereign, PDPL-aligned hosting for voice interactions and usage data across every deployed kiosk.
- Founding team combines Saudi facility-operations experience with applied-AI and NLP engineering.
Traction
Early validation, built for pilot readiness
- Full kiosk product experience built end-to-end: multilingual voice and touch interface, offline core services, and emergency routing.
- Architecture pre-aligned to PDPL, Nusuk Certified, NDMO Classification, and ISO 27001.
- Actively selecting design-partner Umrah operators and facility authorities for a first pilot cohort.
Go-to-market
Land at a handful of high-traffic touchpoints, expand facility-wide
- 1Land with 1-2 design-partner facility authorities, deploying kiosks at a handful of the highest-traffic touchpoints first.
- 2Prove query-resolution rate and emergency-routing response time over a pilot season.
- 3Expand facility-wide and to additional transport hubs through facility-authority and operator relationships.
Team
Built by operators, not just builders
The ask
Raising a seed round to reach first kiosk deployments
We're raising to fund hardware-integration engineering, additional dialect-model coverage, and the core team through first-revenue pilot deployments.